PINEAPPLE COLLABORATIVE

Fractional design lead for Pineapple Collaborative during a pivotal period of transition to virtual events and programming. Work spanned the full breadth of the brand's design needs: digital marketing across email and social, website updates and feature launches, packaging for new product introductions including The Salt, gifting sets, and digital marketplace design. Each event received custom graphics and invitations, and a cadence of weekly editorial content kept the brand's storytelling — interviews, food community spotlights, and cultural programming — visually cohesive throughout.